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While tactics are many but if you are asked to tell distinction between two individual selling the same product then you will see pricing strategy to be the only identifiable difference between the two. The 'Few cents More' Strategy It's not that you always have to decrease the price to magnetize buyer but playing with the psychology of people can do magic. Despite setting the auction’s initial bid, if you offer the same product with some dollars added to its anticipated auction price & with a message reading 'Get it now' then some fraction of people, who had been longing for the item would take it to be an opportunity to get the product surely without taking risk in bidding & losing. They actually don't mind paying additional to get what they long for. The 'One Dollar Less' Strategy This is easy, but requires an eagle eye on your opponent. As soon as they start a 'Get it Now' auction for the item you cover, start your auction for the same item with price tag 1 dollar less than theirs. Any search for the product would bring both the results nearby & you'll stand higher chances for your '1 dollar less' price tag. The 'Free Shipping' Strategy Consumers really don’t like paying for shipping. You can easily integrate the 'free shipping' tag after adding the shipping cost into the main price. You would be amazed to know how consumers desire to pay the final price (including shipping) for the 'free-shipping' tag, instead of having shipping charges additional. Again the psychological factor, they pay the same final price at the end, but feel good that they did not pay an unnecessary additional charges for Internet shopping as shipping charges.
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Article Source:- Link Building
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